Taiwanese Food Pop-Up

Taiwanese Food Pop-Up Socials
Art Direction
Marketing Collateral
Brand Identity
Illustration

Role
Lead Illustrator & Designer

Year
2021

Bonding over comfort food

The Challenge
To promote a Taiwanese food pop-up hosted and cooked by a friend. The event is a way to cook and share food with friends and strangers alike. This is a small pop-up running out of her apartment for around 30–40 people to hang around and eat some Taiwanese food in Brooklyn, NY.

The Solution
I created social graphics that were posted on Facebook to remind and inform friends about the pop-up and visually express the different ingredients and ambiance of her vision.

I was lucky enough to design a tattoo for Lena and see @inkypaperclip bring it to life in such a meaningful way. This was to commemorate my friend’s successful pop-up event and it’s so surreal still!!!